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Tesco to Put Carbon Scores on Goods – Telegraph

Posted 28 April 2008 by Jacob Malthouse to Ecolabel News.

Tesco to put carbon scores on goods – Telegraph

Tesco, a large UK retailer, will add carbon scores to thirty of its products this week.

A key challenge, already identified by consumer groups, will if it’s information overload for consumers or not. Tesco’s must have considered this, and decided to err on the side of disclosure, which is our opinion as well.

Over time, metrics around these amounts will be established, the first step is getting the information out there. It’s the same approach we’ve taking with in fact.